Our thinnest, lightest notebook, completely transformed by the Apple M1 chip. CPU speeds up to 3.5× faster. GPU speeds up to 5× faster. Our most advanced Neural Engine for up to 9× faster machine learning. The longest battery life ever in a MacBook Air. And a silent, fanless design. This much power has never been this ready to go.
MacBook Pro - Supercharged for pros
The new MacBook Pro delivers game-changing performance for pro users. Choose the powerful M1 Pro or the even more powerful M1 Max to supercharge pro-level work flows while getting amazing battery life. And with an immersive 14-inch Liquid Retina or 16-inch XDR display and an array of pro ports, you can do more than ever with MacBook Pro.
Alternatively, the 13-inch MacBook Pro is powered by the Apple M1 chip for up to 2.8x more processing power and 5x faster graphics than the previous model and up to 20 hours of battery life. So you can push everything further, everywhere you go.
Mac mini - New guts. More Glory
The Apple M1 chip takes our most versatile, do-it-all desktop into another dimension. With up to 3× faster CPU performance. Up to 6× faster graphics. And our most advanced Neural Engine for up to 15× faster machine learning. Get ready to work, play and create on Mac mini with speed and power beyond anything you ever imagined.
iMac M1 - You've Never Seen A Computer Like This Before
SayhellotothenewiMac. Inspired by the best of Apple. Transformed by the M1 chip. Stands out in any space. Fits perfectly into your life.
iPhone – Like no other
iPhone 13 Pro and 13 Pro Max - Oh. So. Pro
A dramatically more powerful camera system. A display so responsive, every interaction feels new again. The world’s fastest smartphone chip. Exceptional durability and a huge leap in battery life.
iPhone 13 and 13 mini - Your new superpower
Our most advanced dual-camera system yet. Durability that’s front and centre. And edge to edge. A lightning-fast chip that leaves the competition behind and a huge leap in battery life you’ll notice every day.
iPhone SE - Lots to love. Less to spend
iPhone SE packs our powerful A13 Bionic chip into our most popular size at our most affordable price. It’s just what you’ve been waiting for.
iPad – Super. Computer.
iPad Pro - Supercharged by the M1 chip
The ultimate iPad experience. Now with breakthrough M1 performance, a breathtaking XDR display and blazing‑fast 5G wireless. And you can use it with touch, pencil, keyboard and now trackpad. It’s the new iPad Pro. Buckle up.
iPad Air - Powerful. Colourful. Wonderful
iPad Air does more than a computer in simpler, more magical ways. And now with more features and capabilities, it’s more versatile than ever.
iPad - Easy does it all
Powerful. Easy to use. Versatile. The new iPad is designed for all the things you love to do. Work, play, create, learn, stay connected and more. All at an incredible price.
iPad mini - The magic of iPad in the palm of your hand.
New all screen design. Powerful A15 Bionic chip. Superfast 5G. Support for Apple Pencil. Now in four gorgeous colours.